What is the advantage of opt in leads or double opt in leads and what is the difference? When anyone submits their name and email address on a web page form, the information is sent to an auto responder which sends a confirmation email to the email address submitted. When the subscriber click the confirmation link, he has double opted in. In other words, he has verified that he did indeed subscribe to that particular list. A single opt in would not be required to confirm the subscription. He would be taken directly to the information he asked for.
90% of spam complaints are reported to come from single opt in lists. This obviously makes the double opt in lists very safe for the person using the list and there will be few, if any, spam complaints. The disadvantage of the double opt in leads is that some people do not take the second step and click the confirmation link.
Many insist that any online business will live or die by the quality of their list of opt in leads. To get quality, targeted opt in leads. learn how to do effective keyword research in your chosen niche. Carefully pick keywords that are searched for but choose those that have lower numbers so you are not so competitive that you have little chance to be found. You are looking for a 'hungry market' but a narrow piece of that niche. With this method of obtaining opt in leads, you position yourself as the expert in your niche regardless of what it is.
Marketers know that you get many more opt in leads by using landing pages, also known ads capture pages, to drive targeted traffic to rather than a full blown website. A well designed, focused landing page with an opt in form keeps everything simple. If you are offering the solution the reader is looking for he will opt in to your list. If green wagons are what you sell, your landing page and keywords should be all about green wagons.
If you can give away a report about green wagons, the reader will be eager to give up his name and email for the report. Simply write a short 2-10 page report that is linked to your autoresponder. Once you have your new opt in lead, you will be able to communicate and send more information about this specific niche. It does not matter If you sell your own products or you're an affiliate marketing the products of others, you need a list!
The best and most responsive list is made up of opt in leads specific to your micro niche. It does not matter If you sell your own products or you're an affiliate marketing the products of others,you need a list! The best and most responsive list is made up of opt in leads specific to your micro niche
author: Norma Marshall
0 comments:
Post a Comment